ER Living Brand is proud to announce TISERA new identity project completion. After a gruelling 3 months development time with plenty of midnight oils spent on the project and tons of Kapal Api coffee cups, TISERA new identity is finally ready to receive its first breath of fresh air.

TISERA is a retail book chainstores from Tiga Serangkai Group, a commercial book publication company based in Surakarta, Central Java. The retail outlets of TISERA were faced with product categorization dilemma, in-store traffic flow problems, out dated interiors and many other issues commonly found in majority of retail stores passing the 5 years period. The main problem of TISERA was the un-planned initial business opening, the business was launched without any market study nor plan therefore many of its successes and failures were learnt along the way and the hard way.

ER Living Brand hopes that the new brand identity would give new life to the company and their growing outlets. Catch us up for in-depth case study and design works from TISERA soon...